In today’s hyper-competitive business environment it is essential that your online presence be optimized for search engines. Whether you are launching a new website, redesigning an existing site, or simply want to improve the results your current site has been getting, Search Engine Optimization (SEO) can be a strong tool in ensuring that your site gets seen by the right people—customers looking for your products or services.
Rapoport & Associates will begin by performing a comprehensive assessment of your site’s search engine performance. We put ourselves in your customers’ shoes and consider the full spectrum of keywords that should lead to your business. We then assess strengths and weaknesses and address them through a comprehensive plan which includes HTML coding, site structure, content optimization and link building.